Bed Shop Link Building

Bed Shop SEO Tips For Home Retailers

To win the bed shop SEO race, home retailers should focus on three key areas. Over the past year, consumers' wants have changed. Consumers have bucked typical seasonal trends, and brands that reduced friction were the winners. Leading bed retailers have responded by creating collections to address emerging trends. For example, the number of people working from home has increased the demand for bedrooms that incorporate working spaces. Ottomans and divans have also seen sharp increases in demand.

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Search engines use different methods to rank websites. General search terms are difficult to rank for because they do not indicate the intent to purchase. Long-tail keywords, on the other hand, have fewer competitors and are specific, displaying the clear intent to purchase. Here are some ways to optimize your website for the use of these keywords:

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First, pay attention to keyword trends. For example, if you sell a sofa, you should pay attention to the rising search term "shop near me" (which was higher than the corresponding increase for the couch). Likewise, search terms like "folding bed" or 'extendable bed' have increased significantly over the past 90 days. These terms are indicating that people are searching for functional beds with flexible options.